Product Marketing Specialist- Low Voltage & Electromobility
ABB
Buenos Aires, Buenos Aires, Argentina
hace 2 días

Join ABB and work in a team that is dedicated to creating a future where innovative digital technologies allow greater access to cleaner energy.

Implement product marketing strategies in assigned area; develops new segments of markets.

Technical product promotion, technical support (marketing & sales) prescription of the product, as the technical reference for the offer

  • 1. Strategy
  • Implements the local go-to market product marketing strategy, including definition and communication of product value propositions and product positioning in accordance with the global product marketing strategy.
  • 2. Targets
  • Achieves product marketing targets and budgets through regular oversight and definition and implementation of improvement plans as needed.
  • 3. Business Plans
  • Executes annual marketing plan. Prepares business plans focused on business development for a defined market.
  • 4. Analysis
  • Coordinates market analyses with Sales team members and defines appropriate forecasts and plans. Evaluates and shares customer research, market conditions and competitor data.
  • 5. Sales
  • Oversees sales execution for assigned products by providing relevant materials and guidance to Sales team(s).
  • 6. Training
  • Drives sales efficiency by delivering appropriate product knowledge information and training(technical and sales) for each Sales person.
  • Facilitates know-how sharing and crosscollaboration.

    Your background

  • Degree in Electrical Engineering
  • Minimum 3 years of experience developed in electrical industry
  • Experience promoting Low Voltage products.( Power distribution / electromobility / Renewable)
  • Intermediate English level
  • Availability to travel
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