Business Unit Strategy and Channel Partner Lead Americas Territory Marketing
Buenos Aires, B, AR
hace 3 días

Job Description

The BU Strategy and Channel Partner Marketing Lead is a critical role within the Americas Territory Marketing Center of Excellence.

This role is charted with building a strong connection between the Business Unit strategies, product marketing and various channels consumer, business and education).

Responsible for the development and activation of Product Go -To-Market strategy and coordinating product launches in the local markets, while ensuring tight alignment to the overarching BU goals, marketing and sales KPIs.

A successful candidate will be responsible for :

  • Identifying win / win marketing opportunities between country & territory needs and business product priorities.
  • Coordinating regional activation of global marketing campaigns
  • Supporting development of local Demand Gen initiatives
  • Coordination of Product Launch across countries and territories (education, media activation, local launch moments, etc.)
  • Support country marketing with product positioning (Product 30-3-30 & GTM Playbooks
  • Accountability back to the global BU product marketing on the delivering against BU marketing objectives
  • Management and tracking of Marketing KPIs and collaboration with countries on get-well plans as needed.
  • Working with stakeholders to identify & provide frameworks needed to activate partner campaigns aligned to Intel objectives
  • You should exhibit the below soft skills / behavioral traits :

  • Strong interpersonal and communication skills to engage and influence internal stakeholders
  • Customer orientation
  • Highly organized and self-motivated
  • Process and solution oriented
  • Analytical, with a constant focus on metrics, measurement, and optimization
  • Strong organizational, influencing skills and collaboration skills
  • Innovative thinking, excellent communication skills and attention to detail
  • Excellent verbal and written communications
  • Qualifications

    You must possess the below minimum qualifications to be initially considered for this position. Relevant experience can be obtained through school work, classes and project work, internships and / or work experience.

    Minimum Qualifications :

  • Bachelor's degree in Administration, Marketing, or related field.
  • 4+ years of overall experience in technology marketing, product marketing or solution marketing.
  • Exceptional stakeholder management to drive the right level of alignment between the country, HQ and external teams.
  • Languages - Fluent in Spanish, English & Portuguese.
  • Preferred Qualifications :

  • Marketing experience with Intel product portfolio and familiarity with Intel roadmap, technologies, and product features.
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