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Topfoxx seeking Social Media Strategist (experience not needed, Virtual Job)
Our company Topfoxx, sells high-end women’s eyewear and located in New York! We are looking for a long-term employee to join our Topfoxx family (an all women team but can do hire males too!) and get a real career as a Social Media & Ambassador Strategist.
You do not need experience, we care more about your attitude, work ethic, intelligence and going above & beyond to be in this competitive field.
Everything can be learned, read and tested (as learning is not the same thing as actually trying it out, seeing what you think can work).
We need someone who will research, learn & grow, bring innovative ideas & take risks trying new things. The internet moves fast and you will need to move with it’s everchanging environment.
Long term & Full time job, M-F 9am-6pm EST with 1 hour lunch break (we allow work hours flexibility) Rate is 35,000-44,000 ARP (negotiable), depending on talent and ability.
Bonuses and accumulated paid vacation days are included. Everyone is supportive in our team & will try to make you feel comfortable.
We are looking for an individual who themselves has an entrepreneurial spirit at heart. Someone who is independent & a self starter who constantly thinking of ideas that can help strategize & implement ideas.
We do provide some training & help you along the way but we expect you to bring fresh ideas and work on your own.
Your specific job is broken down into a few roles. First role is to analyze & think of ideas, to improve our social media reach, including our influencer program, getting past gatekeepers, building fruitful relationships, thinking of unique out-
of-the-box strategies that will move the brand forward in a noisy & overpriced market with many competitors doing the same tactics.
Second is to stay up-to-date on all the latest industry trends that we should get ahead of. We are not looking for basic strategies that can easily be googled and are used by everyone.
Lastly, you will help our ambassador manager strategize ideas that build awareness, sales and strengthen ambassador relationships.
Must have :
Good spoken and written English to apply.
Social media, specifically instagram savvy and be a frequent user of it, plus familiarity with Facebook.
Understanding and knowledge of the female fashion & beauty industry, influencers, and trends.
Experience or good understanding of digital marketing.
Can handle fast-paced environment, be on top of all projects and finish them in a timely manner.
Detail oriented, the ideal candidate is picky and ensures details are not missed while still focusing on the big picture, like writing pink in the title when applying.
Tasks include but are not limited to :
Marketing Research - Watching Trends & Market Analysis
General Research - This will be the majority of your job, researching whatever that comes up and gathering all the possible last information out there on a certain subject and formatting it into a concise and relevant matter to the team.
Competitor Analysis - What ideas, presentation, website layout, social media, influencer programs and selling techniques are competitors using.
What is working or not and what we should be trying or applying.
Campaign Strategies - Oversee, guide graphic and video editors, and create compelling marketing material that will be presented to the consumer on various different channels.
Help create / manage campaigns for paid advertisements. Analyze paid data, google analytics give advice on what improvements need to be made.
Follow-up with clients / suppliers via phone call & email.
To apply please answer the following questions in your response :
1) How can you beat the Instagram algorithm? What are strategies that will boost reach & following? (we are NOT looking for simple strategies like hashtags, etc)
2) Taking a look at our Instagram ( topfoxx) and website (Topfoxx.com), what are ways you’d improve it? (we won’t get offended & encourage criticism that can help fix processes or any problem areas)
3) What are your thoughts on Instagram influencers? What makes a good and bad influencer program?
Please also make a small introduction video telling us about yourself and more about your professional background.
Thank you so much for taking your time going through our job post and best of luck to you!