Implement at a local level, direction of the on-air &, off-air creative of the assigned networks. Strategic planning of on air &, off-air creative to drive viewership and ratings.
Strong experience and background in Kids creation of on air & multiplatform, off-air package elements.
Maintain consistency of communication as it pertains to the brand identity, look &, feel.
Develop strategic concepts for cross channel camp;aigns to air across Discovery networks and / or other nets a well as off-air creative.
Support all other areas of brand as it pertains to on-air elements.
Develop and manage the on-air budgets.
Foster a creative environment where ideas can flourish.
A strong understanding of consumer marketing and brand building, strategic thinking and planning.
A minimum of 5 years experience in on-air promotion / production for a cable television channel, with a solid working knowledge of all aspects of production.
A solid understanding of the television business .
Skilled in project management.
Budget management experience.
Strong oral and written communication skills in Spanish and English. Portuguese is a plus,