The Subsidiary Product Marketing Manager, Microsoft 365 Advanced Workloads (PMM) is accountable for the Latin American revenue, scorecard key performance indicators , and market share for their assigned products in the region.
The PMM is required to have a strong understanding of their product set, specifically at the 200-300 level, and a deep understanding of customer solutions and strategies.
This role is seen as the voice of the products they represent within the region as well as the leader and the spokesperson for their product set.
In addition, they must be able to articulate the local competitive landscape and develop local compete strategies and product differentiation by leveraging corporate and local research, partner insights, and customer feedback.
The PMM is responsible for leveraging customer needs, competitive knowledge, and product expertise to drive the relevant business and marketing planning.
The Product Marketing Manager understands, orchestrates, and influences customer campaigns, marketing activities, and delivers product, solutions, and customer campaign feedback to the business.
An essential aspect of the role of the Product Marketing Manager is to align the content, timing and delivery of marketing messages and outreach to Microsoft’s customers and partners.
The PMM must develop strong partnerships across marketing, partner, services, and sales to lead and execute the fiscal year priorities.
All relevant marketing teams need to work together to create the most impactful marketing strategy and execution plan possible by customer segment, minimizing ad-hoc and unintegrated customer and partner outreach.
The various messages need to be very well aligned, with the end goal to think and act as "One Microsoft" - using a model like OARPi (Owner, Approver, Reviewers, Participants, Informed).
In doing this, the PMM is an ambassador of the overall Product Brand and Microsoft CPE (Customer & Partner Experience).
This role will be responsible for advanced workloads within the Microsoft 365 product family, including Voice, Knowledge and Analytics to mention some examples.
The scope of a PMM includes :
Marketing Planning and Program / Campaign Execution (30%)
Product Evangelism (30%)
Manage the Business Priorities and Drive an All-Green Microsoft 365 Scorecard (20%)
Microsoft 365 Advanced Workloads Ecosystem Development in partnership with One Partner Team (20%)
Bachelor’s Degree or equivalent experience required, relevant fields of study include : Marketing, Business, Computer Science
Minimum 5 years related experience
Skills & Knowledge
from strategy to executionExperienced in channel / partner ecosystem development