Single Serve Commercial Expert
Coca Cola
Capital Federal, 01, AR
hace 4 días

It’s an exciting time to work at The Coca-Cola Company! We’re accelerating our momentum by putting people at the heart of our business and everything we do whether we’re innovating to give consumers the drinks and packaging sizes they want, or building our eCommerce capabilities.

People are our focus when we’re collaborating with our network bottling partners, and when we’re returning every drop of water we use to communities and nature.

And people with the different backgrounds, skills and perspectives they bring to our workplace are helping transform our business, one big idea at a time.

We empower our employees to challenge the status quo, make bold recommendations, experiment and adapt, so we can grow together and make a great business even better.

The Single serve development manager will be accountable for :

  • Net Sales Revenues Growth
  • Operating Income Growth
  • Transactions Growth
  • Volume Growth
  • Share of value Growth
  • Sugar reductions
  • Executional metrics such as coverage, SOVI, OOS, etc
  • All of this aligned with our Growth Formula.

    Main responsibilities are :

    Lead the generation of Single Serve platform from END TO END : big bet brief, metrics definition, vision, outcome, scope, execution guidelines, budget, prioritization, market implementation and execution : LRP, ABP, Targets proposals, Business Model, , Deliver human centered and business integrated platforms

    Consumer Demand : Work together with MKT teams to develop rituals to generate single serve habit

    Lead Execution : Develop execution guidelines by channel (in coordination with Franchise managers), Provide out-of-the box solutions to issues.

    Key executional metrics & goals. Shopper briefing & input toolkit. Key visuals to be applied beyond consumer communication

    Short term : track market results to propose plan’s corrections or take advantage in advance of opportunities.

    Way of working : foster the Agile way of work across the Big Bet. Company Growth B.

    10X Vision development : single serve growth strategy link with consumers for the next 5 years. Consider annual targets as a minimum requirement, plan x10.

    System management : Lead the dialogue with key stakeholders, Frontline & Big Bets on key topics. This position demands high interpersonal / communications skills to influence, negotiate and coordinate multidisciplinary teams and manage projects of high complexity.

    Autonomy to work, act like a leading team, member of an Agile Team based in SLBU.

    RESPONSIBILITIES :

    Plans End to end : Lead the generation of Single Serve platform from END TO END : big bet brief, metrics definition, vision, outcome, scope, execution guidelines, budget, prioritization, market implementation and execution : LRP, ABP, Targets proposals, Business Model, , Deliver human centered and business integrated platforms

    Lead Execution : Develop execution guidelines by channel (in coordination with Franchise managers), Provide out-of-the box solutions to issues.

    Key executionalmetrics & goals. Shopper briefing & input toolkit. Key visuals to be applied beyond consumer communication

    Consumer Demand : Work together with MKT teams to develop rituals to generate single serve habit

    Short term : track market results to propose plan’s corrections or take advantage in advance of opportunities.

    System management : Lead the dialogue with key stakeholders, Frontline & Big Bets on key topics. This position demands high interpersonal / communications skills to influence, negotiate and coordinate multidisciplinary teams and manage projects of high complexity.

    Autonomy to work, act like a leading team, member of an Agile Team based in SLBU.. Always

    Key Stakehoders : Agile Team members Single Serve. Franchise Managers, Big Bets

    ANALYSIS :

    The kind of projects this role is involved in marketing, investment, portfolio management, innovation, operation / execution and processes.

    The job requires a broad set of problem solving to come to winning solutions for the business. The job requires an active role in revising most processes and developing new ones.

    This is also key for the role to excel in balancing short term and long term priorities in decision making and problem solving.

    JUDGMENT AND DECISION MAKING :

    Autonomy to work, influence system and KO team and making projects progress :

  • Operational Execution and input to BP.
  • Ensure accomplishing goals, in line with strategic parameters and Franchise Lead guidance.
  • Process improvements - identify approach, implement changes
  • Develop commercial capabilities plans for bottler and customers
  • INNOVATION :

  • Requires innovation thinking for key single serve strategies : Entry Packs, At Home , HORECA & promotional activities
  • The position requires the active follow up and coordination of new launchings with Frontline & other Big Bets teams.
  • Execution innovation : together with Shopper marketing & Commercial Big bets, CDE , PICOS
  • SUPERVISORY RESPONSIBILITIES :

    Individual contributor

    Knowledge of the Business :

  • System knowledge (strengths & opportunity areas, Bottler BP, franchises contract)
  • Relationships network within the Company and Functional Areas.
  • Relationships network within Bottler community.
  • Fact based analytical thinking and problem Solving. Creative thinking. Use of information and data.
  • Build value based relations and solid interactions with others. Exerting Personal Influence. Strategic negotiation and persuasive skills.
  • Works under pressure. Strong Resilience.
  • Balances immediate and long term priorities. Planning, Negotiating, Organizing and Managing Projects & Budget
  • Delivers results through leadership and working collaboratively.
  • Develops and inspires others. Leadership skills (People Development, Coaching & Feedback)
  • Technical Skills :

  • Understanding of Revenue Growth Management.
  • In depth knowledge of advanced execution principles, picture of success, etc.
  • Influence and negotiation skills.
  • Channels : Advanced trade marketing and channel expertise
  • RGM : Package & Pricing (package preference, purchase drivers, setting optimal pricing : elasticity / conjoint),
  • OBPPC architecture, Value Chains, Segmented Execution
  • Motivational Skills :

  • Self-Motivated, capable of working under continuous pressure.
  • Ability of being structured under an unstructured environment, and to administrate complexity.
  • Open-minded, perseverant to change status-quo.
  • Firm in defending convictions yet understanding.
  • Confident, Winner’s attitude.
  • Communication Skills :

  • Advanced persuasive skills applied in negotiations-interactions with middle management.
  • Fluent in both English and Spanish.
  • Building and sustaining a position.
  • Getting others support a position.
  • Empathy and ability to listen and understand other’s point of view.
  • Presence that conveys confidence, respect and trust
  • Strong presentation skills and ability to influence.
  • Developed interpersonal skills.
  • Education required

    University / Advanced degree

    Postgraduate / Master’s degree (Preferred)

    TRAVEL REQUIREMENTS :

    Over 30% of time, travel required to all SBLU countrie

    Our Growth Culture :

    One of the reasons our company continues to thrive after 130+ years is having a company culture that supports and rewards behaviors that lead to growth.

    Our Growth Behaviors, as we call them, are ways of being and working that help to make us successful. Think about how you can bring this to life in your next role at Coca-Cola.

    Curious

    Keep seeking, never settle. Staying curious about what is outside, and two steps ahead inspires us to challenge the status quo.

    Having the courage to look and leap is the way we grow. Because asking what if? pushes us to the next level as people and as a company.

    Empowered

    Make it happen . True empowerment is the result of taking responsibility. This means giving yourself permission to see it, say it and do it, and owning the outcomes.

    Because we move forward faster when we all take action.

    Version 1.0, 2.0, 3.0

    Push for progress, not perfection. There are very few overnight successes. Greatness is borne of many little victories (and failures).

    Share v 1.0, test it, and make it better. Then create the next version. Because the moment we think something is perfect, it will be obsolete.

    Inclusive

    Include, value and trust each other. We are smart alone but together we are genius. This means being inclusive, giving the benefit of the doubt and being responsible for each other.

    Because, for our company to thrive for the next 100+ years, smart isn’t enough. We need genius.

    We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and / or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.

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