User Acquisition Manager
Gameloft
Buenos Aires, Argentina
hace 5 días

Company Description

A leading mobile-game developer and publisher, Gameloft® has established itself as one of the top innovators in its field since 2000.

Gameloft creates games for all digital platforms, two of which are featured in App Annie's Top 10 Games by All-Time Worldwide Downloads list.

Gameloft operates its own established franchises such as Asphalt®, Order & Chaos, Modern Combat and Dungeon Hunter, and also partners with major rights holders including Universal, Illumination Entertainment, Disney®, Marvel®, Hasbro®, Fox Digital Entertainment, Mattel® and Ferrari®.

Gameloft distributes its games in more than 100 countries and employs 4,600 people worldwide. Every month, 114 million unique users can be reached by advertisers in Gameloft games through Gameloft Advertising Solutions, a leading B2B offering dedicated to brands and agencies.

Gameloft is a Vivendi company.

All trademarks referenced above are owned by their respective trademark owners.

For this role you will be a part of The Other Guys, a gaming studio who recently joined Gameloft. The Other Guys specialized in the production of captivating interactive series with the premier launch of Linda Brown, and subsequently the platform Journeys, allowing users to immerse themselves in unique TV-like experiences with other 23 engaging series.

The Other Guys team h as a strong data-driven culture, user oriented decision making, entrepreneurial mindset and a challenging work environment where each individual can make a difference.

Job Description

Your responsibilities would include :

  • Owner of ambitious budgets of $300k+ monthly to grow the The Other Guys and Gameloft business, interfacing actions with the global games business plans.
  • Collaborate directly & closely with game production teams on planned marketing actions : elaborate dedicated and innovative marketing strategies per game in collaboration with the local game teams.
  • Plan & operate advertising campaigns across performance growth channels.
  • Analyze campaigns and use precision optimization to reach games goals.
  • Make decisions shaping the UA area and team configuration. Deciding to increase the internal team, to hire external
  • collaborators, which channels to invest in, which creatives, etc.

  • Lead the team producing the creatives to increase User Acquisition performance.
  • Communicate regularly and clearly, to the studio management teams, the plans, status, challenges to meet objectives
  • Qualifications

    To qualify for this position, you must have :

  • Bachelor / Masters degree in marketing, engineering or equivalent experience is a plus
  • 2-4 years of experience managing performance marketing or UA campaigns, B2C experience is a must while gaming or mobile experience is a plus
  • Has executed ROI campaigns of over $200K
  • Management experience is a plus
  • Data oriented, Excel skilled
  • Detail-oriented, organized, and highly-motivated
  • Good verbal, written, and interpersonal skills needed
  • Passionate about gaming and media, particulary TV series is a plus
  • Acquisition experience using Facebook and Google UAC (currently our two main channels) will be valued for the position.
  • Additional Information

    About The Other Guys

    We create interactive Series from Argentina to the world. Our main markets are USA, Germany, Italy, Spain, France and Brazil.

    Our stories have been already played by tens of millions of players all around the world.

    Our apps can be downloaded from Google and Apple app stores for free. Users pay inside the app to get a Premium experience (play more episodes, accessing premium content and clothing) The Other Guys is currently one of the top 5 game developers in Latam and now is part of Gameloft.

    Why Join the World of Gameloft?

  • Join a small, international and enthusiastic team of top professionals
  • yet part of a big international media group (Vivendi : Universal Music, Dailymotion, Studio Canal and many more).
  • Take advantage of tremendous career development opportunities,
  • Spacious, bright and elegant office in the center of Berlin,
  • Motivating bonus system,
  • Sports club & public transportation annual card.
  • Application in English.

    As part of our Recruitment process, we would like to know more about your interests when applying in Gameloft.

    The survey may take you less than 5 minutes to complete, and is totally anonymous.

    Your honest answers will have no impact on whether you will get the job or not.

    They will only be used to support our continuous efforts to match our Employer brand with our candidate’s expectations.

    SURVEY

    Many thanks for your help!

    Thanks for agreeing to take part in this survey and your interest in our Company.

    I'm interested

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